In a first for Australasia, Australian Pump Industries has been made a “Global Partner” by Honda. A global partnership is a huge compliment for any manufacturer and symbolises a recognition that Australian engine powered products are world class.
The company, Aussie Pumps as it’s known in the market, is Australia’s leading manufacturer of engine powered pressure cleaners and fire pumps. Aussie Firechief pumps sell right around the world, including North America, SE Asia, Africa and even Europe.
“Being made a Global Partner by Honda is a huge boost to the morale of all our staff and endorses the company’s quality principles,” said Aussie Pumps’ Operations Manager, John Hales. “We compete with cheap third world manufacturers by focusing on top quality products powered by the world’s best engines,” he said.
Australian Pump almost exclusively use Honda engines to power their products. “Honda is a joy to do business with as they understand what manufacturers want in an engine supplier,” said Hales. “The company works overtime to produce the right products for our applications and matches us for innovation, initiative and imagination,” he said.
The company also uses Honda engines because of the huge international aftermarket service support programs. “We know we can send Honda engine powered products to almost any corner of the globe and that they’ll be taken care of in a professional and reasonable way,” said Hales. “Honda has only the best service agents and trains them in technical support and customer relations” he added.
Australian Pump is one of the biggest Honda engine users in the country and is highly regarded by Honda not just for its volume of production but for the close relationship and constant program of improvement of its engine powered products.
“They support our R&D efforts to develop new Honda engine powered products because they know the rest of the market will follow,” said Hales.
Australian Pump is entitled to use the “Honda Global Partner” on suitably approved and qualified product. The appointment can also be recognised in advertising, public relations and field day representation.
“We’ve earned the Global Partnership status with Honda but it’s still a great stimulus to our development to see it formalised,” said Hales.
Further information on Australian Pump Honda powered products is available from our QP Pumps page.
